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about us

We believe Marketing should be fun, exciting and extremely rewarding.

THE CREATIVE CREW

Meet the team


Meet the team

Our team is made up of two services – media and marketing. Although they are different, we work as ONE team, not only to improve efficiencies and communications, allow for a seamless end-to-end marketing experience, but to ensure collaboration and creativity flows amongst everyone, ensuring we get the best result possible.

Madeleine Riehl

Mads, Maddie, Maddog


Creative Director

Founder and Director of Hey Marketing. Maddie has a passion for all things digital marketing. She began her career in marketing in 2013. From there she completed a Cert IV in marketing and further developed her skills and knowledge base. After seeing some flaws in other businesses, Maddie wanted to create a marketing agency where things are done a little differently - and so Hey Marketing was born!

Perri Adkins

Peri Peri, Pezzle, Pezzy


Senior Graphic Designer


Perri our legendary graphic designer. She has a passion for all things quirky and unique. With a Diploma of Graphic Design and 6 years experience of bringing visions to life, Perri will make sure your brand stands out from the crowd and won’t be forgotten! 


Sophie Mara

Soph, Soapy


Account Manager & Office Manager


Sophie loves the creative & fun side of the marketing world, but her colour-coded to-do list is always close by to keep her on track (organised queen!). Sophie graduated with a Bachelor of Business (Marketing) in 2018, she then spent the next 5 years gaining experience in a variety of different industries - which all operated very differently giving her a chance to develop a broad skill set. Sophie is excited to help bring brands to life & see them flourish in the digital marketing space.

Hayley Jurd

Hayls, Hayley Bayley, HJ


Ecom Specialist Account Manager


Meet Hayley, our wiz on all things e-com. Wanting to execute a killer email marketing campaign? She’s got you! Looking to enhance your digital visibility with the right audience? No worries! With 3 years of industry experience, she brings a wealth of knowledge to help businesses thrive online. Having a deep understanding of the digital landscape, she's committed to exceeding expectations and delivering results.


Josh Somerfield

JoshUA, J-dawg, Joshie-boy


Hey Media Business Development Manager


Josh is obsessed with all things business and media. Throughout high school, he studied multiple media subjects that led to a love for anything photo and video related, then in 2022, he completed a Diploma of Business to accelerate the opportunity and dream of owning and operating a successful and sustainable business. 

Max Smith

Maximus, Maximillion


Hey Media Creative Director


Max has always had a passion for creating and innovating, this ranges from videos to business strategy. Max completed a Certificate III in Media & Technology in 2022 while working as a videographer, equipping him with both technical and real-world problem-solving skills. 

A quick word from me, Madeleine Riehl.

You can call me Maddie.


We haven't met yet, or maybe we have and you're doing your extra research!


Thanks for coming to this website and taking the time to get to know us.


I just want to put it out there that I believe marketing should be fun, exciting and extremely rewarding.


Some might say I'm naïve to think that marketing could be fun and exciting, however in this age of digital transformation and fast moving technology that we live in, I tend to politely disagree.


Hey Marketing was born out of a passion for all things digital and for SME's with BIG ambitions. I've grown up in small business all my life and I just can't get over how powerful and profitable SME's can be IF they're equipped with the right product, right message and right strategy.


Reach out I'd love to hear from you.


- Signing off as Maddie Riehl, not an AI Robot.

Not your traditional agency.

We don’t offer cookie cutter moulds, we don’t believe one-size fits all and not every marketing and media trick is right for every brand.


Every brand we build, and every story we tell is intentionally created, not only in the way it looks and feels but also in the way it functions.


Skilled creatives that know they are better together.


Our driving force behind the scenes is the passionate and dedicated individuals on our team, all ready to reject average and take your brand to the next level. 


Our creative team is perfectly positioned in each role, we don’t expect our graphic designer to be good at writing long copy, just like you wouldn’t expect your accountant to draw a painting for you (although we’re curious of the outcome). We know what our creative skill sets are and we play to our strengths. You’ll be sure to get the best of each of our team members as we work on your project. 


By embracing your vision and investing all our passion and expertise, we go beyond the good ole’ average joe agency and we make sure your brand is set up for success in every way possible.


It’s easy for us because we genuinely love what we do, who we work with and we’re skilled at it.


A word from me, Madeleine Riehl.

We haven't met yet, or maybe we have and you're doing your extra research! Thanks for coming to this website and taking the time to get to know us, sit down, grab a coffee.


I just want to put it out there that I believe marketing should be fun, exciting and extremely rewarding. Some might say I'm naïve to think that marketing could be fun and exciting, however in this age of digital transformation and fast moving technology that we live in, I tend to politely disagree.


Hey Marketing was born out of a passion for all things digital and for SME's with BIG ambitions. I've grown up in small business all my life and I just can't get over how powerful and profitable SME's can be IF they're equipped with the right product, right message and right strategy.

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